Stop giving your AI turn-by-turn directions. Hand it the keys.

Gladly’s agentic loop sees the whole conversation, calls every tool it needs, and adapts turn by turn until the job is done. You write the instructions and hand over the toolbox. It finds the route.

Retail brands running on the agentic loop

Tory Burch
TUMI
Deckers
Rothy's
Bombas
Condé Nast
01Problem / Solution

The industry already agrees on the future of AI. Most “agents” just haven’t caught up.

Most AI in customer service is a decision tree wearing an AI badge. Someone wires up sections, scopes a few tools to each one, and a classifier picks a single path. Ask it two things at once, “where’s my order and can I return the blue sweater?”, and it grabs one, drops the other, and hands you to a human. Go off the script and it stalls. It can’t chain steps, can’t recover from a dead end, and while it “thinks,” the customer sits in silence wondering if anyone is there. The frontier of AI moved past this a while ago. A lot of CX bots did not.

Every conversation, Gladly sees the full picture: your instructions, every tool it’s allowed to use, and the whole thread. It decides what to do next, look up the order, run a return, ask a clarifying question, or answer, and calls as many tools as the moment needs, in a single turn. It reads what comes back, adjusts, and loops until the problem is genuinely solved, not until a script runs out. Prescribed steps still run deterministically where they have to, so the loop decides when to act and the workflow decides how. And nothing happens in the dark: every tool call, guardrail check, and decision streams in real time, so the customer just experiences it working and your team sees exactly why it did what it did.

The Problem
Where is my order
02Proof by Volume
Proven with 100+ retail brands

An agentic loop trained on 450 million retail conversations, not a script wired by hand.

smith white logo
67%

resolution rate

Birdies white logo
88%

first-call resolution rate

bark white logo
56%

decrease in wait time

03Capabilities

Four things a real agentic loop does that a scripted bot can’t.

“Where’s my order and can I return the blue sweater?” The loop looks up the order and checks the return in the same turn, then answers both. No classifier picking one and dropping the other. No handoff for a conversation the AI should own.

Look up the order, check eligibility, process the return, all in one continuous reasoning loop. When a tool call comes back empty, the agent tries another path. A scripted bot dead-ends in the section it’s stuck in.

The customer changes the subject mid-conversation and the loop follows, because it sees the whole thread, where a scripted bot is parked on one step. Handed the keys, it re-routes around traffic on its own.

Every tool call, guardrail check, and decision streams as it happens. The customer experiences it seamlessly instead of waiting in silence, and your team can see exactly why it did what it did. Nothing in the dark

Gladly AI
04Mechanism walkthrough

Reason, act, observe, repeat.

No routing step, no graph to walk. The agent takes in your instructions, every tool it’s allowed to use, and the full conversation, and decides its own next move.

It calls the tools it needs, in parallel or in sequence, runs deterministic workflows for the steps that must go exactly one way, and reads every result before choosing what comes next.

The loop doesn’t stop when a script ends. It stops when the customer’s problem is solved. You used to micromanage your AI one step at a time. Now you manage it: set the destination and the rules of the road, and let it drive.

Dots

Where Gladly Wins

What the loop closes that a traditional AI workflow couldn’t.

The proof is in the numbers.

A smiling man holds a MaryRuth's multivitamin bottle in a modern kitchen, conveying health and wellness. Shelving and kitchenware are in the background.
Mary Ruth's dark grey logo
+35%

How MaryRuth’s doubled order volume while improving team efficiency by 35%.

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Rothy's Featured Hero Image
Rothy's black logo
66%

How Rothy’s lean team shrunk conversation times by 66% while holding a 93% CSAT score.

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Thumbnail – 676x500px-1X
Kuhl_Black
+120%

How KÜHL’s service agents generated more than 120% more revenue per call.

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A grid of nine magazine logos, including The New Yorker, Wired, Epicurious, AD, Vogue, Vanity Fair, Conde Nast Traveler, Bon Appétit, and GQ.
Conde Nast black logo
+18

How Condé Nast unified and accelerated revenue for 18 iconic brands with one CX platform.

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Image of jackets hanging in a display inside a shopping area
Deckers
-29%

How Deckers Brands cut customer wait times by 29% and doubled agent productivity.

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How many conversations is your script handing to humans?

Number of support agents

Used for the team-capacity breakdown, not the estimate above.

Current cost per contact

Average monthly ticket volume

Email

Chat

Voice

SMS

Total

$210,600
26% cost reduction

See the loop handle a conversation your bot would drop.

Most AI rollouts take six months to ship and plateau six weeks after. Gladly inverts both. See for yourself.