Why brands choose Gladly over Ada
Ada bolts AI onto your existing helpdesk. Gladly is one platform — AI, human agents, and full customer history together — so service drives loyalty and revenue, not just resolution.
Why Gladly wins
AI and humans, working as one
AI and agents in one platform, finding the fastest path to resolution.
Lifelong customer context
Every conversation carries full context and history — no starting over.
One platform, not a layer
AI and human agents work together in one place. No separate helpdesk license required.
Pricing aligned to value
You pay when Gladly delivers. No deflection incentives, no quote-based tiers, no add-on surprises.
Trusted by leading brands
How Gladly compares to Ada
One platform, not an automation layer
Ada resolves inquiries on top of a separate helpdesk like Zendesk or Kustomer — so human agents live in another system entirely. Gladly puts AI, agents, and the full customer timeline in one workspace. Nothing gets handed off cold.
Service that drives revenue, not just resolution
Resolution is table stakes. Gladly connects Shopify and order data to full customer history to power real recommendations — lifting AOV, LTV, and CSAT. That's the difference between deflecting a question and growing a rel
Automation that gets smarter over time
Gladly gives CX teams the tools to train, monitor, evaluate, and improve AI performance — without engineering. As your business shifts, your automations improve with it. All no-code, all owned by your team.
Ada sits on top of your stack. You still run a separate helpdesk for human agents, pay add-ons for the AI features retail relies on most, and work from static knowledge instead of live customer context.
AI operates alongside a separate helpdesk
Add-on costs for generative AI and actions
Resolution without revenue
Gladly is one platform for AI, agents, and every channel — built on a lifelong customer timeline, priced on outcomes, and owned by your CX team.
AI and human agents work in one workspace
Live catalog, order, and customer context
Value-based pricing, no hidden add-ons
Customer service that delivers real results
Brands that switch to Gladly save costs, lift agent efficiency, and grow loyalty.
450M+
total conversations
65%
increase in CSAT
$510M+
in costs saved
The Gladly advantage
Feature
Ada
AI and human agents in one workspace
One continuous customer conversation
Lifelong customer profile
Shopping Assistant / pre-purchase AI
Live order, catalog, and customer data
Limited
Outcome-based pricing
Quote-based + add-ons
Complete CX platform
Service designed to drive loyalty and revenue
Limited
See why brands believe Gladly is the best Ada alternative
Join leading retail brands delivering radically efficient and personal service.