December 22, 2025
Introducing Voice AI: Transforming CX with AI-powered voice support
Gladly, the AI-powered core of the Gladly platform, has redefined digital support for both customers and agents — delivering quick, accurate resolutions by automating inquiries and executing actions across chat and messaging channels.
Now, this same intelligent, action-oriented AI is expanding to voice, eliminating traditional trade-offs between efficiency and personalization. While businesses previously had to choose between reducing wait times with impersonal automation or providing quality experiences with costly live support, Voice AI combines AI's speed with the tailored experience customers expect, seamlessly escalating to human agents only when needed.
Frictionless customer experiences on voice
Customers call when it matters most. Voice AI delivers instant, personalized support powered by generative AI and deep customer insights. From answering questions about order status to processing returns, modifying bookings, updating accounts, and more, Gladly handles these specific customer needs — delivering natural interactions without the frustration of long hold times or robotic conversations.
Why Voice AI is a game changer
Instant support, zero hold times
Long waits frustrate customers. Gladly handles calls efficiently, resolving issues instantly — freeing your agents to focus on high-value interactions that need human expertise.
AI-powered conversations that feel human
Forget clunky, robotic voice systems. Gladly listens, adapts, and keeps conversations flowing naturally — handling interruptions, filtering out background noise, and delivering responses that feel like talking to a person.
From answers to actions
Why just inform when you can resolve? Gladly goes beyond answering questions; it takes action. Whether processing refunds or confirming reservations, it ensures customers get what they need — fast.
Quick follow-up via SMS
Gladly keeps customers informed, even after the call ends. It can send order tracking links, confirmations, or follow-up messages via SMS, allowing customers to stay in the loop.
Context-rich agent handoff
When a human touch is needed, Gladly escalates calls to live agents with full context, eliminating repetition for customers and empowering agents to resolve issues faster.
Powering voice support with customer-first intelligence
Our voice solution brings a radically personal approach to phone interactions:
24/7 availability – Provide consistent, high-quality service around the clock without added staffing costs
Personalized interactions – Gladly recognizes returning customers and accesses their full history for context-aware conversations
Brand-aligned communication – Every response matches your brand's tone and values
Future-ready – Our modular AI architecture adapts to emerging voice technologies, keeping your support ahead of the curve
Real impact for your business
With Voice AI, you can:
Eliminate hold times, even during peak hours.
Increase resolution rates with AI that takes action, not just provides information.
Reduce operational costs while improving customer satisfaction.
Scale voice support without sacrificing efficiency.
Improve agent job satisfaction by eliminating repetitive tasks.
Reduce agent burnout through more meaningful customer interactions.
Join our early access program and see how Voice AI can transform your customer experience. Reach out to our team to learn more.
Have your cake and eat it too — get exceptional CX while saving money

Maya Williams
Manager, Inbound Marketing
Maya Williams is a data-driven marketing strategist specializing in digital and inbound growth. At Gladly, she writes about how AI and analytics can transform CX teams into revenue-driving marketing engines. With deep experience in digital strategy and customer engagement, Maya brings a marketer’s perspective to how brands can use data and technology to create more impactful customer experiences.
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