Online marketplaces

AI that builds trust with buyers and sellers

Gladly creates a common ground between buyer and seller support experiences
to boost efficiency and deepen relationships.

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The problem

Growing marketplaces juggle fragmented systems, rising customer expectations, and the complexity of supporting both buyers and sellers.

Siloed tools create inconsistent experiences across buyers and sellers

Teams struggle to keep up with volume and complexity

Customers expect personalized, real-time help across every channel

The solution

Gladly brings every conversation into one lifelong thread, powered by AI that scales intelligently while keeping things human.

Unified platform for both buyer and seller support

Gladly handles routine tasks while team members focus on high-value conversations

Consistent, on-brand service across every channel and touchpoint

Fast, personal responses that build trust and loyalty

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Marketplace & platform use cases

Instantly handle buyer questions

When buyers ask where their order is, how to return an item, or when their refund will arrive, Gladly provides instant answers with seller-specific policies, tracking details, and order history.

Chat interface with green background showing a message thread. User asks for help with an exchange; support replies about an order delivered on August 7, featuring a shirt image.

Bring the full context to complaint resolution

When a buyer reports a damaged item or a seller disputes a chargeback claim, Gladly has access to a full transaction history (order details, delivery status, past conversations, both parties' track records) to resolve issues or escalate with all the evidence needed.

Order summary with three items: a red bag partially delivered, a necklace delivered, and a dress order canceled. Dates and prices included.

Keep sellers engaged with instant support

When sellers need help with payment timing, account verification, listing questions, or policy guidance, Gladly resolves issues immediately, before they consider switching to competitor platforms.

A chat conversation about organizing cords with a product suggestion popup for a Timberline Tech Pouch, shown in olive, priced at $75.

Scale through flash sales and promotions

Black Friday surges and viral products create 3x normal volume overnight. Gladly absorbs routine inquiries instantly, so volume spikes don't create multi-hour wait times that drive buyers and sellers away.

Reach Fitness Studio

Support buyers and sellers globally

Gladly handles inquiries in multiple languages and understands region-specific payment methods, return policies, and shipping logistics, enabling your team to scale globally with consistent service quality.

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“We’ve been tuning and supervising [Gladly] for the last few months and it’s been really, really successful. So when we moved over to [Gladly] Email, everything we have done to make chat and SMS so successful instantly applied.”

Jim Rodden

Chief People Officer, MaryRuth's

See how Gladly helps marketplaces
deliver exceptional experiences at scale

Key features and benefits

Create seamless experiences from discovery to delivery. Gladly connects every conversation, preference, and transaction in one place, so your team can deliver efficient, personal service that keeps buyers and sellers coming back.

One conversationLearn more

Build trust through connected conversations

Marketplaces run on relationships—but fragmented tools make it hard to see the full picture. Gladly unifies every conversation across channels into a single lifelong conversation, giving your team full context to support both buyers and sellers and build trust at scale.

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AI-powered serviceLearn more

Scale up without compromising on service

Gladly manages buyer questions about returns, shipping, and order updates, while giving teams the context they need in real time. The result is fast, personal, and on-brand service that scales effortlessly.

Customer profile card on a green background showing Noel, with customer since 2018 and lifetime value of $12,455. A note highlights his loyalty
Customer profileLearn more

Get the full story behind every transaction

Teams need more than order numbers. They need context. Gladly connects commerce data, conversation history, and customer details in one intuitive view, so team members can deliver fast, personalized support.

Conversations list on a white card with a purple background. Dates with icons: Oct 25, May 14, Apr 23, Apr 5. Topics: EHR inquiry, claim processed, claim issue, eligibility check.
EfficiencyLearn more

Tackle rising volumes

Marketplaces face high inquiry volume, peak season spikes, and complex buyer-seller dynamics. Gladly helps you scale effortlessly through AI, smart routing, and unified conversations, so your team can work efficiently without sacrificing quality or scaling costs.

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Get real results with Gladly

41%

reduced average handle time

Simplify support at scale

Gladly brings all support conversations into one view to deliver faster, more consistent service.

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50%

improvement in productivity

Boost team efficiency

With Gladly, team members resolve issues more quickly with AI-powered context and unified workflows.

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45%

cost savings

Reduce operational costs

With Gladly, consolidation and automation reduce costs while maintaining high service quality.

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Ready to transform your marketplace experience?

Gladly helps leading marketplaces bring AI and the human touch together to turn every conversation into lifelong loyalty.