Media & entertainment
AI that turns your audience into fans
From login fixes to loyalty saves, deliver instant, on-brand support with AI built for media and entertainment.

Trusted by the world’s most customer-focused brands
When the stream freezes or the game goes dark, fans expect instant help, but disconnected tools make fast, personal support impossible.
Fragmented tools slow down response times and frustrate fans
Cancellations rise when support feels transactional
High volumes during premieres and live events strain teams
Gladly Sidekick resolves issues end-to-end with AI that connects systems, data, and conversations to keep fans satisfied and engaged.
End-to-end AI resolution for login, billing, and subscription issues
Omnichannel automation across chat, in-app, social, and email
When needed, agents step in seamlessly with context and next-best actions
CX teams configure, test, and optimize Sidekick without IT
Media & entertainment solution use cases

Restore access instantly
When subscribers face login or playback issues, AI resolves them fast so fans can get back to listening, watching, or playing.
Deliver personalized support that builds loyalty
AI uses each subscriber’s history and preferences to craft responses that feel relevant, consistent, and on-brand.
Increase revenue through personalized recommendations
AI identifies the right moments to surface premium tiers, bundle options, or ad-free upgrades that match subscriber engagement patterns.
Handle launch day chaos without breaking
New season drops, game releases, and live events drive massive contact spikes. AI absorbs the surge and maintains fast response times when it matters most.
Surface recurring issues fast
AI identifies trending complaints about features, playback quality, or content gaps so your team knows what's frustrating subscribers in real time.
See how streaming and media brands keep subscribers engaged
Key features and benefits
AI that connects every subscription, playback, and billing interaction to deliver instant, on-brand resolutions that keep fans watching and subscribers loyal.
AI that connects every touchpoint
Unite chat, SMS, social, email, and voice into one thread. AI understands every playback glitch, login failure, or billing issue, then resolves it instantly or equips an agent with full context.

AI that knows your audience
Use AI trained on subscriber history, preferences, and brand voice to personalize every interaction, from recommending upgrades and bundles to resolving account and payment issues instantly.

AI that delivers resolutions
Decides in real time when to automate or assist. It executes actions across your CRM, subscription, and commerce systems, learning from every outcome to improve over time.

CX teams in control of AI
CX teams configure and fine-tune AI without IT bottlenecks, keeping it in sync with new campaigns, policies, and promos so every interaction stays on-brand and up to date.

Take your media & entertainment service to the next level
Improve response times
Fans get faster answers across chat, social, and email.
95%
faster response times across channels
Scale efficiently
Handle surges and subscribers without adding headcount
75%+
of routine conversations resolved automatically
Boost retention
Better context leads to faster saves and happier subscribers.
31%
higher save rate within 30 days
The CX platform built for subscriber loyalty
Give your team the tools to deliver seamless, branded support from login to renewal. With full context and automation, every conversation builds loyalty and lifetime value.
Turn every subscriber into a superfan
See how leading media & entertainment brands use AI and human service together to retain more subscribers and deliver the experiences fans expect.
