Telecommunications

AI that keeps subscribers connected, and loyal

Gladly turns multi-line plans, shared data, device financing, outages, and
plan changes into fast, policy-safe resolutions.

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The problem

Telco service is complex, with multi-line plans, financing, outages, and shifting promos. Customers want fast, final outcomes, not back-and-forth.

Channel and CRM silos block a unified customer history

Frequent policy and eligibility changes slow decisions

Handoffs between tools and teams inflate handle time and hurt CSAT

The solution

Gladly drives end-to-end resolutions, or hands off to team members with full context when customers need the human touch.

Automates plan changes, credits, upgrades

Delivers high-context handoff with next-best actions

Follows policy-safe guardrails (KYC, eligibility)

Lets CX own configuration and monitoring

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Telecom and utilities use cases

Simplify plan changes and upgrades

When subscribers want to change data limits, add lines, or switch to family plans, Gladly processes requests with account verification and rate confirmation.

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Make device upgrades effortless

Gladly performs eligibility checks, communicates offers, and manages shipping options for faster, smoother upgrades.

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Build trust through billing transparency

Gladly explains prorated fees, roaming costs, and device payments with full account context and applies credits when appropriate.

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Manage outages and updates proactively

Network down? Gladly identifies affected areas, shares restoration timelines, and provides updates until service returns.

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Activate new connections in minutes

Gladly helps subscribers needing SIM or eSIM activation get instant IMEI verification, carrier unlocking, and number porting without waiting for tech support.

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“One of the major successes we've seen is that we have a significantly lower attrition rate than a traditional call center. Our team members experience a much higher quality of conversations, and this makes their work more satisfying.”

Danny Cox

Vice President of Guest Experience, Breeze Airways

See how Gladly helps telecom leaders
handle surges without sacrificing quality

Key features and benefits

From connected conversations to policy-safe actions, Gladly delivers efficient resolutions and relationship building outcomes. It chooses when to automate vs. assist, executes through your systems, and improves continuously—driving cost savings today and customer loyalty that compounds over time.

One conversationLearn more

Connected experiences across every channel

Gladly unifies email, chat, voice, SMS, and retail into a single thread that understands history, sentiment, and intent to complete the task or equip a support team member instantly.

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AI advantageLearn more

Deliver real telecom outcomes

Gladly knows when to automate and when to assist. It can automatically update a plan, credit an overcharge, or flag an outage—all while learning from every result to make the next resolution even faster.

Alt text: A chat exchange displays Liz asking for help to change her plan due to high costs. Gladly suggests switching to a cheaper, equivalent plan.
Customer intelligenceLearn more

Know customers instantly

Gladly brings together every customer detail, from active lines and device financing to plan history and billing preferences, into one complete profile. It helps your team detect churn risk, surface upgrade opportunities, and personalize every conversation with confidence.

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Operational excellenceLearn more

Serve people, not tickets

Telecom teams can update plans, launch new promos, and respond to outages instantly - without waiting on IT or ticket backlogs. Gladly delivers fast, compliant, and on-brand service across all channels.

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Get real results with Gladly

120%

RPC with 59% AI resolution

More revenue per convo

Gladly delivers timely upsell and save offers driven by real intent signals

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75%+

of conversations fully resolved by Gladly

Quality at scale

With Gladly, automate routine work and keep CSAT and NPS steady

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31%

drop in conversation time in 30 days

Achieve faster resolutions

Gladly’s End-to-end completion reduces handle time and repeat contacts

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Keep every customer connected

Gladly helps telecom teams build trust, cut churn, and deliver seamless support at scale.