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· August 20, 2026

Service is the new storefront

When we say “service is the new storefront” we mean it quite literally.

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Smiling woman working on a computer at a table with a notebook and phone, set in a cozy kitchen with warm lighting. Tone is cheerful and productive.

Service is a destination for human connection

In partnership with Future Commerce and Stella Connect, our report covers why service should be at the forefront of your customer’s experience and how you can utilize service to drive revenue and serve as a sales opportunity.

In the same way that marketers purposely drive customers to in-store or digital ecommerce experiences, CX should be a destination for customers in the omnichannel journey.