How The Yes built the best shopping experience in fashion
Featuring Julie Bornstein
Co-founder and CEO at The Yes
In this Gladly podcast episode, join founder & CEO of The Yes, Julie Borstein, as she shares the story of her brand’s rise to become the best recommendation engine in fashion, plus how customer service fits her mission to always make the answer, "yes."
Hear how years spent innovating at brands like Nordstrom and Sephora guided Bornstein's lifelong passion to create the best personalized shopping experiences.

"It's all about how you get to the yes and make the customer happy. That is a deep belief of mine"
Julie Bornstein
Co-founder and CEO, The Yes

About the host
Joseph Ansanelli is Executive Chairman & Co-Founder of Gladly, a CX platform powered by AI that puts people, not tickets, at the center of every conversation. In addition to leading Gladly, Joseph is a partner at Greylock Partners. As host of Radically Personal, he serves as a curiosity translator, drawing out strategies and hard-won lessons from CX leaders navigating the AI revolution, exploring how they prove ROI, manage change, and scale without compromise.
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